Iron Gate Advisors, LLC
Where equipment, sales and strategy meet.
Services
I provide sales and sales management training for companies in the industrial equipment auction and finance sectors. I also use my extensive network of contacts to help customers buy and sell equipment and provide insurance products for owners of small businesses that will help them reduce employee turnover.
Why I Started
I help equipment businesses grow by connecting sales strategy, equipment markets, financing solutions, and industry relationships. With decades of leadership experience in auctions, equipment finance, and construction markets, I help companies sell more equipment, build stronger sales teams, and create lasting value.
About Me
I have over 30 years of experience in sales, sales management, finance & industrial equipment that is used in the construction, transportation, agriculture, mining and energy sectors. I have a track record of developing people who lead winning sales teams, deliver results and have fun while doing it. Areas I excel at are:
*equipment knowledge & valuation
*customer service
*product knowledge & positioning
*effective communication
*consultative “needs based” selling
*negotiation & conflict resolution
*deal structuring & competitive analysis
*recruiting & retention
*effective territory design & territory coverage
What People Are Saying
I had the pleasure of working with Chris for many years at Ritchie Bros. Chris is a superb team player, a creative thinker, someone who can execute and deliver on goals, and just an all-round great guy. Highly recommend! - Darren Watt, Chief Legal Officer at RB Global
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